One of the most important things to consider in modern day search engine optimization is something that many business owners may have never heard of. That vitally important thing just happens to be the ability of not only your website but each of your most important pages to match natural language patterns.
These natural patterns or what engineers refer to as natural language processing is the process the algorithm uses to define what particular language a page should contain before it is “granted” the ability to rank high in the SERPS.
Google is looking for these patterns. The big question is whether or not your content is actually matching these patterns or not?
If you’re competing in a highly competitive environment then you really don’t have a choice. Your cornerstone content has to be competitive overall or you’re not going to be able to compete at a high level.
C3 processing stands for cornerstone content creation if you were curious. The concept behind this process is simple, to maximize the ability of your cornerstone content to be able to rank for what would be your most highly competitive search terms.
By doing this we not only maximize your ability to rank for these important terms, we’re strengthening your entire website, bringing it up to a level commensurate with that of your toughest competitors.
If you’re meeting and or exceeding what the competition is doing then you’re immediately put onto a level playing field among the most competitive firms. This is important for not only building authority in your niche but it helps you provide value to your visitors which is what Google is looking to reward.
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